Video Recap of Weekly Search Buzz :: July 10, 2015

Video Recap of Weekly Search Buzz :: July 10, 2015

Jul 10, 2015 • 10:40 am

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This week in search, I covered the monthly Google Webmaster Report. I also covered how Panda isn’t refreshing this weekend, but maybe next? Google first said you can’t ask for links, now they said you can if it doesn’t violated their guidelines. Google said PDFs do pass link juice and PageRank. Gary Illyes recommends you experiment and learn SEO through successes and failures. He also said you do not need to update your external links to HTTPS, proper redirects will handle it. Google will shorten your long URLs said John Mueller. Many SEOs are still risking it with SAPE links and underground link networks. Google’s Johannes Mehlem was interviewed on spam fighting. Google Web Light is the slow Google server used in India and other places for mobile users. Google AdWords has read now ads. Google is also pulling full reviews from their merchants. Google now lets mobile users add reviews to business listings. Google has a new hotel finder interface… read more